The year was 1978. Disco was in its heyday and
SIMON, the electronic game of "Simon Says," was the "must have"
sensation. Introduced to the world and to society's most hip celebs
at the ultrachic New York discotheque, Studio 54, SIMON game
immediately earned features in People, Money, Esquire, GQ, Newsweek
and on the Today Show.
Some truly dedicated fans even made their way to FAO Schwarz stores
before work each morning to get their daily fix of SIMON game play.
Not surprisingly, the game went on to sell out before the end of the
1978 Christmas season and continued its run for years to come.